Associated Colleges of the Midwest

Associated Colleges of the Midwest (ACM) helps a collective group of fourteen smaller colleges with a variety of items that would be difficult to handle on their own, including study abroad. But when you are signing students up for an off-campus study program from outside their school, how do you make a connection with them? ACM tasked Tiny Bold with creating the piece of their Admit Kit – a package that welcomed students to the program and adventure ahead by more than a simple letter.

Tiny Bold created a custom set of buttons for each of twelve locations the ACM offers off-campus study. From a bike and tulips in Amsterdam, to gelato and the Duomo in Florence, all the way to an adorable giraffe in Tanzania, and even a delicious Chicago-style hot dog in our favorite city, each button was illustrated to highlight a piece of the experience the students were looking forward to having.

Students hopped on social media to share their excitement for their programs – and their admit kits! It created a fun way for ACM to interact with the students.